Centre for Extended Learning(CEL)
East Campus 3 (EC3)
195 Columbia St. W.
|Course Code||SUSM 630|
|Course Title||Marketing for Sustainability|
|Online Offers||No offers currently scheduled.
Last offer: Spring 2021
Marketing for sustainability is a key component of a successful business strategy in todays marketplace. Through a business-to-consumer lens, this course uses the principles of marketing and social psychology to explore ways in which businesses can foster sustainable behaviour through the application of both green marketing and social marketing tools. The course introduces core tools for sustainability marketing including green marketing strategies, behaviour change theories and principles of community-based social marketing.
Instructor Consent Required
Typical terms may not reflect online offerings.
|Course Work and Exam||Spring 2020 course outline (note 2)|
How to Register:
|Enrol In, Drop, and Swap Classes Online|
How to Register:
|How to Apply - Prospective Students|
|Fees||Tuition Fees, Financial Aid, Scholarships, and Awards|
- The Undergraduate Calendar and the Graduate Calendar are the official source for information about course details. Quest is the official source for Undergraduate and Graduate Schedule of Classes information. The offerings indicated on this site are unofficial and subject to change daily. The course instructor will provide the official course requirements and expectations at the start of term.
- If available, the example of a recent course outline is provided for general information only. It gives an overview of the course from a recent offering but it is not the course outline for the current offer and is subject to change. If you are currently taking this course, the official course outline that applies to this offer is in your online course.
- Library Requirements: Please see the online library access and Waterloo ID card information.
- For a list of any required textbooks and other materials to be purchased, go to the Waterloo BookStore.